Feeling Generous? Here’s Some Tips for Giving

Feeling Generous? Here’s Some Tips for Giving

Jun 27

In times like these, it’s easy to want to help and not know how. The news is packed with stories of economic injustice, much of it urgent. A thousand children need legal representation today. Schools in Puerto Rico are closing down. Michigan’s donated water has run out. It’s something different every day, and for most of us, the only help we can offer is to open our wallets....

Tips for Helping Those Affected by Hurricane Harvey

Tips for Helping Those Affected by Hurricane Harvey

Sep 01

Every major crisis comes with a cacophony of calls for donations. And Hurricane Harvey is no exception. Tens of thousands of people are displaced, thousands of homes gone. The flooding is off the scale, even a week after it all began. For every person looking to help, it can feel like a thousand hands are outstretched in their direction. Here are a few tips to narrow down your own charity...

Beware of Hurricane Harvey Charity Scams

Beware of Hurricane Harvey Charity Scams

Aug 28

One thing about natural disasters: They bring out the best—and the worst—in people. In the wake of Hurricane Harvey and the resultant flooding, aid has been pouring in to Texas. Dozens of disaster relief organizations either have or are arranging for staff to be present to assist the people and animals left homeless by Harvey. Not only that, but area residents are helping one another, too....

Why You Shouldn’t Feel Guilty if You Can’t Afford to Donate

Why You Shouldn’t Feel Guilty if You Can’t Afford to Donate

Jul 06

A lot of people find themselves asking, “When is the right time to donate?” The answer is simple: when all of your needs are taken care of first. If that sounds selfish, allow us to explain why it’s not. As a society, we’ve been conditioned to put others’ needs above our own. But when you sacrifice your personal necessities in the name of others, you’ll end up feeling stressed, dissatisfied, and...

How to Use Philanthropy as a Means of Marketing

How to Use Philanthropy as a Means of Marketing

Jun 29

In today’s competitive market place, it’s becoming harder and harder to promote one’s name, brand, or business. One unique and underused marketing strategy involves making a sizeable charitable donation. If that sounds a little unethical, it’s not. There’s nothing with capitalizing on the opportunity to self-promote and do some good in the world­­­ at the same time—two birds, one stone. No,...

The Most Costly Mistake That Charities Make

The Most Costly Mistake That Charities Make

Apr 26

As the nonprofit sector grows increasingly competitive, charities cannot afford to make too many mistakes. Unfortunately, there’s still one mistake in particular that charities are making, and it’s costing them both donors and resources. The mistake is inundating donors with unwanted solicitations, whether that’s in the form of snail mail, e-mails, texts, or phone calls. It’s costly because it...